Do a good job of gathering platform meituan taxi to go online in 42 cities

Posted 2025-02-26 00:00:00 +0000 UTC

On November 14, at the second international automobile intelligent sharing travel conference in 2019, Yang Jie, deputy general manager of meituan comments and taxi of meituan, said in his speech that meituan taxi, as an aggregation platform, hopes to continue to be a good connector and service provider for the travel platform and mass users, provide users with high-quality travel services, and provide traffic, operation, brand and other systems to vehicle enterprises and cruise enterprises Column support. Meituan taxi was launched in Nanjing in February 2017 and Shanghai in March 2018, providing online car hailing and cruiser services in self-supporting mode. In April 2019, meituan taxi launched the aggregation mode, which has been launched in 42 cities, and can provide users with diversified travel services. According to Yang Jie, the aggregation mode improves the efficiency of car Hailing at the user level and the driver density at the supply side. Based on the improvement of supply and demand, the platform efficiency and service level also have room for improvement, and the bilateral market has a better virtuous circle. At present, the proportion of shared travel in the whole trip has significantly increased. Thanks to the guidance of the government for green travel and the maturity of mobile technology, the proportion of shared travel will continue to expand. According to Bain, a consultancy, at least one-third of trips in 2050 can be done through sharing. The number of players in the whole field of shared travel is growing significantly. Yang Jie introduced that more than 400 players have obtained online certification in the field of online car hailing, and 100 of them have already operated. These players include mainframe factories, energy enterprises, tour groups, rental companies, etc., all of which have better cost advantages and local resources. She also said that from the perspective of the whole driving chain, including the purchase of vehicles, the acquisition of users, the operation of passengers, the matching of common needs, operation safety, etc., there are more than a dozen links subdivided. If the travel platform wants to do every link well, it needs a very large investment in capital, technology and experience. At present, the operation platform is facing the pressure of scale development and profitability. In view of this, she believes that in the future, the specialized division of labor based on the value chain, for example, the main engine plant focuses on reducing the cost of network car hailing and travel, the transportation capacity operation platform relies on local transportation resources and the management ability of driver and passenger, and the aggregation platform gives full play to its advantages to provide traffic, which may be the way to continue to move forward in the future travel field.

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