TU-TESL

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Although Daimler group's financial indicators are growing steadily at present, due to the cost of carbon emission compliance and market resistance, the company seems to have some lack of confidence in its profit target for 2020. Industry financial analysts had predicted that Daimler group would achieve 10 billion euros (77.177 billion yuan) of operating profit in 2020, but Daimler group thought the expectation was too high. "EQC" according to Automotive News, four securities firms anonymously disclosed that Daimler group had discussed its profit forecast for 2020 with them in recent period. The group believed that due to the large investment in the field of electrification and the decline of commercial vehicle business, the profit forecast for 2020 predicted by analysts was somewhat difficult to achieve, so it should be reduced by 20%. Earlier, a Daimler investor relations representative said that Mercedes Benz is expected to face a new resistance of 1.2 billion euros to 1.5 billion euros (about 9.261 billion yuan to 10.805 billion yuan), while the cyclical economic downturn will reduce the performance of Daimler trucks by 700 million euros to 800 million euros (about 5.402 billion yuan to 6.174 billion yuan). It is understood that Daimler group's way of communicating with analysts is out of politeness to analysts, so as to avoid analysts making excessive estimates that are easy to be "slapped". According to the previous financial report issued by Daimler group, the EBIT of Daimler group reached 2.69 billion euros (about 20.758 billion yuan) in the third quarter of 2019, up 8% year on year, but the profit margin of its core brand Mercedes Benz fell to 6% from 6.3% in the same period of 2018. According to the prediction of Daimler group, the profit margin of Mercedes Benz in the whole year 2019 The rate could fall to 3%. At present, Daimler group has not announced its profit target for 2020, but it has made it clear that it will adopt a series of cost reduction plans to ensure that the profit margin of Mercedes Benz brand will reach 8% - 10% by the end of 2021.